About Us
Originally born from a conversation between two tech-minded parents at nursery pickup, we're now building a community of forward-thinking families ready to embrace the AI revolution responsibly and confidently. From exploring the responsible use of AI to having fun with tools that can free up mental space, we’re committed to making this journey accessible, engaging, and impactful.
Sam Stamp
Sam is a Director at LINAR Consulting, and co-Founder at Legal Engine - two businesses taking different approaches to exploring the implications and applications of AI on the future of work.
​
An anthropologist by training, he has always been interested the interaction between people and systems - AI being the latest part of that.
​
He has two small children and wants to do what he can to ensure they grow up in a world where AI is constructive not destructive.
Natalie McBride
Natalie is CEO of Road to Amherst, an AI strategy consultancy providing independent support to organisations looking to embrace AI in the right way. ​
​
Her fascination with the broad applications of AI began over a decade ago when working on commercial analytics for leading global retailers.
She is mum to a babbling toddler, and dedicated to doing her part to ensure the world he grows up in is one thriving (not suffering) from the impacts of AI.